Stibo

Overview

Based in Aarhus, Denmark, this multinational conglomerate has a rich history dating back to 1794. Originally a printing company, it has transformed into a global leader in master data management (MDM), media enterprise platforms, and commercial printing services. The organization operates subsidiaries across Europe, the USA, Latin America, Australia, and Asia, serving clients in more than 30 countries.

Its offerings include the STEP Trailblazer MDM platform for multidomain data unification, integrating seamlessly with systems like ERP and CRM tools. Structured into major divisions focused on MDM solutions, media platforms for publishers and broadcasters, and marketing materials, the group is committed to innovation, investing heavily in research and development and emphasizing sustainability in its marketing solutions.

Basic Information

Contact Details

• Phone: +45 89 39 88 88
• Website: stibo.com
• LinkedIn: linkedin.com/company/stibo

Key Focus Areas & Initiatives

• Master data management (MDM) solutions
• Media enterprise platforms for broadcasters and publishers
• Commercial printing and marketing materials
• Data unification and integration with ERP/CRM systems
• Media workflow automation and content scalability
• Sustainability in printing and marketing processes
• Investment in innovation and research & development

Technologies Used

• Active Campaign
• Amcharts JS Library
• Atlassian Confluence
• Bing Ads
• DoubleClick
• DoubleClick Conversion
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google Analytics
• Google Cloud Hosting
• Google Dynamic Remarketing
• Google Tag Manager
• Jira
• Linkedin Marketing Solutions
• Microsoft Office 365
• Mobile Friendly
• Nginx
• Outlook
• React
• React Redux
• Remote
• Slack
• Squarespace ECommerce
• Twitter Advertising
• Typekit
• Varnish
• Vimeo
• VueJS
• Wix

Buyer Teams to Target

Information Technology & Data Management

• Chief Information Officer (CIO)
• Head of IT Operations
• Data Architect
• IT Systems Manager
• Master Data Manager
• Enterprise Application Lead

Media & Publishing Solutions

• Head of Media Platforms
• Digital Publishing Manager
• Content Operations Lead
• Media Workflow Manager
• Broadcast Technology Director
• Editorial Systems Manager

Marketing & Digital Transformation

• Chief Marketing Officer (CMO)
• Digital Marketing Manager
• Marketing Technology Lead
• Head of Marketing Operations
• Brand Manager
• CRM Platform Specialist

Printing & Commercial Solutions

• Director of Print Production
• Commercial Printing Manager
• Procurement Officer
• Logistics & Fulfillment Lead
• Manufacturing Technology Lead
• Supply Chain Manager

What They Buy

• Enterprise resource planning (ERP) software
• Cloud hosting & infrastructure services
• Content management systems (CMS)
• Marketing automation platforms
• Digital asset management tools
• Commercial printing equipment & materials
• Analytics & business intelligence solutions

Signals to Watch

• 🧑‍💻 New IT system or data integration projects announced
• 🚀 Launch of media platforms or content initiatives
• 💼 Partnership with broadcasters or publishing groups
• 🌱 Sustainability or R&D investments publicized
• 📣 Expansion into new geographic regions
• 📊 Significant upgrades to printing or marketing solutions