Radar

Overview

This New York-based software development company, founded in 2016, specializes in an all-in-one geolocation platform that bridges digital and physical environments through APIs and SDKs. The platform handles billions of API calls each day, delivering high accuracy and low latency for location-powered experiences in sectors such as restaurants, retail, gaming, and logistics.

Offering solutions like a geofencing platform for customer engagement, a maps platform with geocoding and routing, and an Optimize Suite for fleet and delivery management, the company also delivers tools for fraud detection and geo-compliance. With scalable, developer-friendly integration, its location infrastructure serves startups to Fortune 500 enterprises, helping them improve operational efficiency and customer engagement.

Basic Information

Contact Details

• Phone: +1 541-745-5129
• Website: radar.com
• LinkedIn: linkedin.com/company/radarlabs

Key Focus Areas & Initiatives

• Geolocation APIs and SDK integration
• Customer engagement via geofencing and location-based triggers
• Real-time maps, geocoding, and routing solutions
• Fraud detection and geo-compliance tools for regulated industries
• Delivery and fleet tracking optimization
• Operational analytics for logistics, retail, and gaming
• Developer-friendly and cost-effective location infrastructure
• Privacy-first approach to attribution and data retention

Technologies Used

• AI
• AWS Analytics
• AWS Trusted Advisor
• Adobe After Effects
• Adobe Creative Suite
• Adobe Media Optimizer
• Airflow
• Amazon CloudWatch
• Amazon EKS Anywhere
• Amazon Kinesis
• Amazon S3
• Android
• Apache Parquet
• Athena
• Atlas
• Bing Ads
• Board
• C#
• Capacitor
• Cedexis Radar
• CircleCI
• Claude
• CloudFlare
• Cloudflare DNS
• Copilot
• Cursor
• DoubleClick
• DoubleClick Conversion
• Dropbox
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Figma
• Flutter
• FullStory
• Gmail
• Google Analytics
• Google Apps
• Google Dynamic Remarketing
• Google Tag Manager
• Grafana
• Horizon
• Hubspot
• Kiosked
• Kotlin
• Kubernetes
• Linear
• LinkedIn Recruiter
• Linkedin Marketing Solutions
• Looker
• Mapbox
• Metabase
• Microsoft Office 365
• Mobile Friendly
• MongoDB
• Next.js
• Objective-C
• OpenStreetMap
• PagerDuty
• Pingdom
• Python
• React
• React Native
• React Redux
• Redis
• Remote
• Rust
• SAP
• SES
• SWIFT
• Salesforce
• Scala
• Segment.io
• Slack
• Spark
• Terraform
• TypeScript
• UPS
• Vercel
• Vimeo
• YouTube
• iOS SDK
• scikit-learn

Buyer Teams to Target

Engineering & Platform

• VP of Engineering
• Director of Platform
• Lead Software Architect
• DevOps Manager
• API Integration Engineer
• Head of Infrastructure

Product & Growth

• Head of Product
• Product Manager
• Growth Manager
• UX Lead
• Director of Digital Experience
• Data & Analytics Lead

Operations & Logistics

• COO
• Director of Operations
• Logistics Manager
• Fleet Operations Lead
• Delivery Optimization Manager
• Compliance Officer

Marketing & Customer Engagement

• Chief Marketing Officer
• Director of Customer Engagement
• Marketing Technology Manager
• CRM Analyst
• Digital Campaign Manager
• Experience Marketing Lead

What They Buy

• Cloud infrastructure & hosting services
• Advanced developer tools & API platforms
• Geospatial data and mapping solutions
• Fraud detection & compliance systems
• Analytics & visualization software
• Fleet management & delivery optimization platforms
• Customer engagement & marketing automation tools

Signals to Watch

• 📆 New job postings for platform and engineering roles
• 💰 Recent funding increases or investment announcements
• 🗺️ Geographic expansion into new cities or regions
• 🧑‍💻 Adoption of new APIs, SDKs, or integration partners
• 🚀 Launch of new product suite or feature updates
• 🫂 Leadership changes in operations or customer engagement teams