Ingrid & Isabel

Overview

This company is a maternity apparel and accessories provider founded in 2003 by Ingrid Ocañas Carney. Based in San Francisco, California, it has established a reputation for sustainability, versatile designs, and comfortable clothing that adapts to all stages of pregnancy and beyond. The company’s focus on quality fit and longevity allows many of its products to be worn before, during, and after pregnancy.

The brand is known for signature products like the BellaBand®, as well as a range of essentials including the Seamless Belly Band, Everyday Cami, Cooling Crossover Nursing Bra, maternity bottoms, and swim and activewear collections. Its commitment to thoughtful fit-testing and soft fabrics sets it apart in the maternity apparel segment. The company also partners exclusively with Target for the Isabel Maternity line, making its products widely accessible to expectant and new mothers.

Basic Information

Contact Details

• Phone: +1 415-409-5144
• Website: ingridandisabel.com
• LinkedIn: linkedin.com/company/ingrid-&-isabel-llc

Key Focus Areas & Initiatives

• Sustainable and versatile maternity apparel design
• Product innovation for pregnancy and postpartum wear
• Exclusive collaboration with Target for Isabel Maternity line
• Offering HSA/FSA eligible maternity solutions
• Community building for expectant and new moms
• Emphasis on comfort, scientific fit approach, and longevity

Technologies Used

• AI
• Bing Ads
• CloudFlare
• Digital Ocean Spaces
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• FedEx
• Google Maps
• Google Maps (Non Paid Users)
• Google Tag Manager
• Gorgias
• HeapAnalytics
• Klaviyo
• MailChimp SPF
• Mailchimp Mandrill
• Microsoft Office 365
• Mimecast
• Mobile Friendly
• Outlook
• Postmark
• Rackspace MailGun
• Remote
• Shopify
• Shopify Product Reviews
• Slack
• Stripe
• Typekit
• UPS
• Yotpo

Buyer Teams to Target

Merchandising & Product Development

• Director of Product Development
• Merchandise Planner
• Senior Product Designer
• Product Line Manager
• Technical Designer
• Sourcing Manager

Marketing & Growth

• Head of Marketing
• Growth Marketing Manager
• Digital Marketing Specialist
• Brand Manager
• Community Engagement Lead
• CRM Manager

E-commerce & Technology

• E-commerce Manager
• Head of Digital
• Shopify Administrator
• Web Analytics Lead
• IT Systems Manager
• Front-End Developer

Operations & Supply Chain

• Operations Manager
• Logistics Coordinator
• Fulfillment Director
• Inventory Manager
• Customer Service Lead
• Shipping & Receiving Supervisor

What They Buy

• E-commerce platforms and integrations
• Order fulfillment and shipping solutions
• Email marketing and CRM tools
• Digital advertising and analytics platforms
• Packaging and labeling supplies
• Apparel manufacturing and sourcing services
• Retail partnership and marketplace services

Signals to Watch

• 🚀 Launch of new maternity or postpartum product lines
• 📆 Posting for e-commerce, merchandising, or design roles
• 🤝 Announcements of new retail or distribution partnerships
• 🧑‍💻 Migration to new digital or marketing platforms
• 🛒 Expansion of exclusive collaborations (e.g., with Target)
• 🌱 Sustainability or community-focused campaign launches