Goucher College

Overview

Goucher College is a private liberal arts institution situated in Towson, Maryland. Established in 1885 as a women's college, it became coeducational in 1986 and honors its benefactors, John Franklin Goucher and Mary Fisher Goucher. The college features a large and historic romanesque campus spanning 421 acres with numerous educational and residential facilities, and prides itself on a motto of "Gratia et Veritas" (Grace and Truth).

Focusing on a rigorous liberal arts and sciences education, the college is notable for requiring all students to participate in study abroad programs, marking it as an innovator in global education. With a longstanding tradition of academic excellence, a Phi Beta Kappa chapter since 1904, and a commitment to transformative experiences, the college prepares students for leadership in a diverse and multicultural world.

Basic Information

Contact Details

• Phone: +1 410-337-6000
• Website: goucher.edu
• LinkedIn: linkedin.com/school/goucher-college

Key Focus Areas & Initiatives

• Innovative liberal arts and sciences curriculum
• Mandatory study abroad program for all undergraduates
• Global education integration and experiences
• Diversity, inclusion, and intercultural competence
• Small class sizes and personalized learning
• Community-based and experiential learning projects
• Academic excellence and student leadership development
• Support for international and first-generation students

Technologies Used

• AMP
• Adobe Media Optimizer
• Altair Radioss
• Amazon AWS
• Amazon SES
• Apple Laptop
• Bluekai
• Bootstrap Framework
• CLEAR
• Canvas by Instructure
• Cedexis Radar
• Cisco WebEx Teams
• Constant Contact
• DoubleClick
• DynECT
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google AdWords Conversion
• Google Analytics
• Google Font API
• Google Tag Manager
• Harmony Email & Collaboration
• Linkedin Marketing Solutions
• Micro
• Microsoft Excel
• Microsoft Teams
• Microsoft Teams Rooms
• Mobile Friendly
• OneTrust
• Outlook
• Quantcast
• Ruby On Rails
• SQL
• ShareThis
• Slate by Technolutions
• StackAdapt
• Stripe
• The Trade Desk
• Tor
• Vimeo
• WordPress.org
• Workday
• YouTube
• comScore

Buyer Teams to Target

Academic Affairs & Education Leadership

• Provost
• Dean of Academic Programs
• Director of Study Abroad
• Registrar
• Director of Curriculum Innovation
• Director of Global Education

Information Technology & Digital Learning

• Chief Information Officer
• Director of Educational Technology
• IT Infrastructure Manager
• Learning Management Systems Administrator
• Director of Network Security
• Project Manager, IT Services

Marketing & Enrollment Strategy

• Vice President for Enrollment Management
• Director of Communications
• Admissions Marketing Manager
• Director of Digital Strategy
• Student Recruitment Manager
• Director of Alumni Relations

Campus Operations & Student Services

• Director of Campus Operations
• Director of Residence Life
• Facilities Manager
• Director of Student Support Services
• Associate Dean for Community Engagement
• Director of Athletics

What They Buy

• Student information systems (SIS)
• Learning management systems (LMS)
• Campus security and safety solutions
• Global education and study abroad platforms
• Donor and alumni engagement tools
• Digital marketing and enrollment solutions
• Financial management and reporting software

Signals to Watch

• 📆 New academic programs or curriculum changes announced
• 💸 Recent funding for global education initiatives
• 🧑‍💻 Investments in educational technology platforms
• 📊 Increases in international student enrollment
• 🤝 Expansion of partnerships with global institutions
• 🏗️ Campus development or renovation projects