Counterpoint

Overview

Since 1994, Counterpoint has been a pioneer in automating the network audio business, empowering broadcasters with innovative solutions. As multimedia and digital content continue to revolutionize the broadcasting industry, the company remains at the forefront of transforming how broadcast media is produced and distributed.

Counterpoint enables its clients to streamline operations and leverage new platforms, adapting to shifts in technology and audience engagement within media production. Through its evolving tools and services, it supports broadcasters in embracing the digital age and enhancing workflow efficiency.

Basic Information

Contact Details

• Phone: +1 818-222-7777
• Website: counterpoint.net
• LinkedIn: linkedin.com/company/counterpoint-software

Key Focus Areas & Initiatives

• Network audio automation
• Supporting digital content transformation
• Optimizing broadcast operations
• Facilitating multimedia platform integration
• Enhancing workflow efficiency for broadcasters
• Driving innovation in media production

Technologies Used

• Google Font API
• Google Tag Manager
• Mobile Friendly
• Nginx
• Outlook
• Shutterstock
• WordPress.org

Buyer Teams to Target

Broadcast Engineering & Technology

• Broadcast Engineer
• Systems Administrator
• Technical Operations Manager
• IT Manager
• Audio Engineer
• Network Infrastructure Specialist

Product & Content Development

• Product Manager
• Content Director
• Platform Specialist
• Digital Content Producer
• Multimedia Manager
• UX Designer

Sales & Business Development

• Sales Director
• Account Executive
• Business Development Manager
• Partnerships Manager
• Channel Sales Manager
• Commercial Strategy Lead

Operations & Client Support

• Operations Manager
• Customer Success Lead
• Support Engineer
• Service Delivery Supervisor
• Implementation Specialist
• Technical Support Analyst

What They Buy

• Audio automation software & tools
• Broadcast infrastructure & hardware
• Cloud-based media management solutions
• Content hosting & distribution platforms
• Multimedia production equipment
• Digital workflow optimization tools
• CRM & client management systems

Signals to Watch

• 📆 New job postings for engineering and technical roles
• 🚀 Launch of new digital content platforms
• 🗺️ Expansion into additional broadcast markets
• 💼 Changes in business development leadership
• 🤝 Partnership announcements with media firms
• 🧑‍💻 Adoption of new cloud or workflow technologies