William & Mary

Overview

Located in Williamsburg, Virginia, this public university is recognized as the second-oldest institution of higher learning in the United States, founded in 1693. With a legacy as one of the original nine Colonial Colleges established before the American Revolution, it combines a rich historical tradition with a forward-thinking academic environment.

The university offers comprehensive academic programs across a wide range of disciplines, including the nation’s first law school and innovative offerings in artificial intelligence and data science. Renowned for its contributions to American higher education, the campus also features the Sir Christopher Wren Building, the oldest college building in America, which remains central to campus life and tradition.

Basic Information

Contact Details

• Phone: +1 757-221-4000
• Website: wm.edu
• LinkedIn: linkedin.com/school/william-and-mary

Key Focus Areas & Initiatives

• Comprehensive liberal arts and professional education
• Innovative research in history, governance, and law
• Artificial intelligence and data science programs
• Interdisciplinary research centers and initiatives
• Student life, diversity, and global engagement
• Sustainability and community outreach initiatives
• Research in marine, health, and environmental sciences

Technologies Used

• Amazon AWS
• Amazon CloudFront
• Amazon SES
• Amplitude
• Apache
• Blackboard LMS
• CrazyEgg
• DoubleClick
• DoubleClick Conversion
• DoubleClick Floodlight
• Eventbrite
• ExactTarget
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google AdWords Conversion
• Google Analytics
• Google Dynamic Remarketing
• Google Font API
• Google Play
• Google Tag Manager
• Hotjar
• Linkedin Marketing Solutions
• LiveChat
• Mapbox
• Marketo
• Mobile Friendly
• Multilingual
• New Relic
• Nginx
• Outlook
• React Redux
• Route 53
• Salesforce
• SparkPost
• The Trade Desk
• Typeform
• Typekit
• Varnish
• Vimeo
• Visual Website Optimizer
• VueJS
• Wix
• Woo Commerce
• WordPress.org
• YouTube
• iTunes
• reCAPTCHA

Buyer Teams to Target

Academic Affairs & Research

• Provost
• Vice Provost for Research
• Director of Data Science Programs
• Dean, School of Law
• Director of Research Centers
• Research Grants Administrator

Information Technology & Digital Innovation

• Chief Information Officer
• Director of IT Infrastructure
• Head of Educational Technology
• Director of Web Services
• IT Security Manager
• Learning Management Systems Administrator

Student Services & Campus Operations

• Vice President for Student Affairs
• Director of Housing & Dining
• Director of Student Wellness
• Dean of Students
• Director of Campus Activities
• Registrar

Finance & Administration

• Chief Financial Officer
• Director of Procurement
• Budget Director
• Director of Business Operations
• Comptroller
• Accounts Payable Manager

What They Buy

• Learning management systems & e-learning platforms
• Cloud infrastructure & hosting services
• Campus security and access control solutions
• Research databases and academic library subscriptions
• Student affairs and engagement platforms
• Digital marketing and analytics tools
• Facilities and operations management software

Signals to Watch

• 📆 Large-scale faculty or staff hiring initiatives
• 🏗️ Campus expansion or new building projects
• 💡 Launch of new academic or research programs
• 🧑‍💻 Upgrades to IT infrastructure or adoption of new digital platforms
• 💰 Receipt of major grants or fundraising campaigns
• 🌍 New international partnerships or student exchange programs