Tinuiti

Overview

Tinuiti is the largest independent full-funnel digital marketing agency in the US, established in 2004 and rebranded in 2019. Headquartered in New York City and operating with a remote-first model, the agency manages billions in digital media spend with the help of its proprietary data analytics platform and patented Bliss Point technology for measurement and attribution.

Specializing in performance marketing and eCommerce, Tinuiti offers a comprehensive range of services across multiple media channels, including search, social, email, and retail media. The company focuses on optimizing digital strategies throughout the entire customer journey, emphasizing data-driven execution for retail and consumer packaged goods sectors. Its approach reflects a commitment to growth, efficiency, and measurable results for a diverse portfolio of global brands.

Basic Information

Contact Details

• Phone: +1 212-720-0300
• Website: tinuiti.com
• LinkedIn: linkedin.com/company/tinuiti

Key Focus Areas & Initiatives

• Performance marketing optimization
• eCommerce strategy and execution
• Full-funnel digital media management
• Proprietary measurement and attribution platforms
• Data-driven campaign delivery
• Omnichannel media planning (search, social, email, retail)
• Growth acceleration for consumer and retail brands
• Maximizing marketing efficiency & ROI

Technologies Used

• AI
• AdParlor
• Adconion
• Amazon AWS
• Amazon Advertising
• Amazon Associates
• Amazon SES
• Apple macOS
• Braze
• Capita-SIMS
• Circle
• Cloudflare DNS
• Convert Media
• Coupa
• Criteo
• Cross Pixel Media
• Excel4Apps
• Facebook
• Facebook Pixel
• First Advantage
• Gmail
• Gong
• Google
• Google Ads
• Google Analytics
• Google Analytics 4 (GA4)
• Google Apps
• Google Sheets
• Google Workspace
• ICP
• ISO+™
• Intapp
• Kantar Marketplace
• Kinsta
• Klaviyo
• LeadsPedia
• LinkedIn Learning
• Linkedin Marketing Solutions
• Marketo
• Meta Ads Manager
• Micro
• Microsoft Advertising
• Microsoft Excel
• Microsoft PowerPoint
• Microsoft Windows Server 2012
• Optimizely
• Oracle Fusion Middleware
• Pardot
• Pathmatics
• Pinterest
• Proofpoint Targeted Attack Protection For SaaS
• RDS Advantage
• REST
• Reddit for business
• Refinitiv World-Check Risk Intelligence
• Remote
• SAP
• SAP Ariba Platform
• Sage Intacct
• Salesforce
• Salesforce CPQ
• Salesforce CRM Analytics
• Salesforce Marketing Cloud
• Salesforce Marketing Cloud Account Engagement
• Siemens MRI
• Similarweb
• Skai
• Slack
• SmarterRemarketer
• Snapchat
• Solvemedia
• SparkPost
• SpyFu
• Taboola Newsroom
• The Trade Desk
• TikTok
• TikTok Ads
• Vanta
• WP Engine
• Walmart Shopify Integration
• Wider Planet
• X
• Yottaa
• YouTube
• Zoomdata

Buyer Teams to Target

Marketing Strategy & Media

• Chief Marketing Officer
• VP of Media
• Director of Digital Marketing
• Paid Media Manager
• Media Planner
• Performance Marketing Lead

Data Analytics & Technology

• Chief Technology Officer
• VP of Analytics
• Director of Data Science
• Analytics Manager
• Marketing Technology Specialist
• Attribution Analyst

eCommerce & Retail Media

• Head of eCommerce
• Director of Retail Media
• Amazon Program Manager
• Marketplace Operations Lead
• eCommerce Marketing Manager
• Retail Strategy Analyst

Client Success & Account Management

• VP of Client Services
• Director of Account Management
• Strategic Account Executive
• Client Success Manager
• Senior Account Manager
• Partnerships Director

What They Buy

• Digital advertising platforms
• Enterprise analytics & attribution tools
• Marketing automation software
• Cloud infrastructure & hosting services
• Consumer data & market research solutions
• eCommerce marketplace and retail technology
• Email delivery and personalization platforms

Signals to Watch

• 📆 New campaigns or hiring for marketing roles
• 🚀 Launch of proprietary tech or data platforms
• 💰 New funding rounds or investments
• 🤝 Announcements of major brand partnerships
• 🧑‍💻 Adoption of additional martech tools
• 🗺️ Expansion into new markets or service areas