Misen | Company Profile - Revenue, Headcount, Tech Stack, Contacts
Company Directory for Misen
Misen
Overview
Misen is an American kitchenware company based in Brooklyn, New York, founded in 2015 by Omar Rada. The company focuses on designing and manufacturing high-quality kitchen tools and cookware for both professional chefs and home cooks. Its name is inspired by the culinary term "mise en place," reflecting a dedication to practical and effective kitchen preparation.
Offering products like chef's knives, stainless and carbon steel cookware, and a range of utensils, Misen emphasizes functionality, durability, and value. The company maintains strict manufacturing standards across locations in the United States, India, and China. After a successful Kickstarter launch, Misen expanded distribution to Amazon and their own website. Customers benefit from free shipping on orders over $100, a 60-day return policy, and a lifetime warranty on defects.
Basic Information
| Industry | mechanical or industrial engineering |
|---|---|
| Founded | 2015 |
| Revenue | $4.5M |
| Headquarters | 196 Utica Ave, #1108, Brooklyn, New York 11213, United States |
| Alexa Ranking | 422,468 |
Contact Details
- Phone: +1 347-541-7375
- Website: misen.com
- LinkedIn: linkedin.com/company/misen-co
Key Focus Areas & Initiatives
- Designing high-quality kitchen tools for professional chefs and home cooks
- Manufacturing durable cookware and utensils
- Maintaining strict production standards across facilities
- Expanding direct-to-consumer and online retail channels
- Prioritizing customer satisfaction with warranties and flexible returns
- Innovating in product development based on culinary trends
- Leveraging digital marketing and e-commerce platforms
Technologies Used
- AI
- Affirm
- Avalara
- Bing Ads
- Circle
- DNS Made Easy
- DoubleClick
- DoubleClick Conversion
- Facebook Custom Audiences
- Facebook Login (Connect)
- Facebook Widget
- Flow
- Gmail
- Google Analytics
- Google Apps
- Google Dynamic Remarketing
- Google Font API
- Google Maps
- Google Sheets
- Google Tag Manager
- Gorgias
- Klaviyo
- Microsoft Excel
- Mobile Friendly
- Paypal
- Remote
- SQL
- Sendgrid
- ShareASale
- Shopify
- Shopify Plus
- Slack
- Taboola
- Trustpilot
- Typekit
- VueJS
- WordPress.org
- YouTube
- reCAPTCHA
Buyer Teams to Target
Product Development & Design
- Director of Product Design
- Lead Industrial Designer
- Kitchenware Engineer
- R&D Manager
- Materials Specialist
- Product Quality Assurance Manager
E-commerce & Digital Marketing
- Head of E-commerce
- Digital Marketing Manager
- CRM Specialist
- SEO & SEM Manager
- Performance Marketing Analyst
- Growth Lead
Operations & Supply Chain
- Supply Chain Director
- Operations Manager
- Procurement Specialist
- Logistics Coordinator
- Fulfillment Supervisor
- Inventory Control Lead
Customer Experience & Support
- Head of Customer Support
- Customer Success Manager
- Warranty Specialist
- Returns & Exchanges Coordinator
- Live Chat Supervisor
- Retention Specialist
What They Buy
- E-commerce platforms & integrations
- Digital advertising & analytics tools
- Packaging and shipping solutions
- Supply chain management software
- Payment processing & financing services
- Customer support & review platforms
- Retail marketplace distribution services
Signals to Watch
- 🚀 Launch of new kitchenware product lines
- 📆 Expanded hiring for operations or marketing roles
- 🧑💻 Adoption of new e-commerce or analytics technology
- 💰 Recent funding or investment activity
- 🗺️ Expansion into new retail or international markets
- 🤝 Strategic partnerships with distributors or culinary brands