Kraft Home

Overview

Kraft Heinz is a Pennsylvania-based multinational food company that owns brands offering food and beverage products, including ketchup, sauces, and snacks, for the commercial market. With operations across various markets, the company is known for its diverse range of products distributed through multiple commercial channels.

Headquartered in California, the company maintains a robust global presence, leveraging innovative manufacturing, marketing, and distribution strategies to serve both consumers and the commercial sector.

Basic Information

Contact Details

• Phone: +1 412-456-5700
• Website: kraftfoodsgroup.com
• LinkedIn: linkedin.com/company/kraft-home

Key Focus Areas & Initiatives

• Brand development and management of food and beverage products
• Expansion of product lines, including sauces and snacks
• Commercial market growth strategies
• Efficient supply chain and distribution enhancement
• Implementation of innovative food manufacturing processes
• Marketing and consumer engagement campaigns

Technologies Used

• .NET
• ABB Robotics
• AC500 PLC
• AI
• AMP
• AT&T
• AVEVA InTouch HMI
• AVEVA PDMS
• Act!
• Adobe Media Optimizer
• Akamai RUM
• Alteryx
• Amazon SES
• Appier AIRIS (formerly Woopra)
• Atlassian Cloud
• AutoStore Unify Analytics
• Autodesk CFD
• Azure Virtual Machine Scale Sets
• BeeGFS
• CAT
• CSC Corporate Domains
• Cascade CMS
• Cedexis Radar
• Cisco TelePresence Management Suite (TMS)
• Cloudinary
• Complex Media Network
• Copper
• Customer.IO
• Drupal
• Excel4Apps
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• FactoryTalk
• Fastly CDN
• Figma
• Gem
• Google Analytics
• Google Cloud Hosting
• Google Font API
• Google Frontend (Webserver)
• Google Maps
• Google Play
• Google Tag Manager
• Homestead
• HotSchedules
• Ignition SCADA
• InfinityQS ProFicient
• Kantar Marketplace
• Less
• Linkedin Marketing Solutions
• Meshmixer
• Microsoft Office
• Microsoft Office 365
• Microsoft Power Automate
• Microsoft PowerPoint
• Microsoft Teams
• Mobile Friendly
• NPD
• New Relic
• Nginx
• Nielsen Ad Intel
• Olo
• Omnisend
• Onit
• Oracle Analytics Cloud
• Oscar ECommerce
• Outlook
• Paypal
• Posit
• Power BI Documenter
• Profitero
• Provenir
• QRM
• Quip
• Rapid7 InsightVM
• React Redux
• Recharge Payments
• Remote
• SAP
• SAP ECC
• SAP ERP
• SAP GRC
• SAP Master Data Governance
• SHL
• SQL
• Salesforce
• Shopify
• Shutterstock
• Slack
• SmartDeploy
• SpaSoft
• Spreadsheet Server by insightsoftware
• Spring
• Stoplight
• Tableau
• The Trade Desk
• Tint
• Tor
• Varnish
• Vimeo
• Visio
• VisionPRO
• WMS
• Wasp Barcode
• Wider Planet
• WordPress.org
• Workday
• Workday Recruit
• Xray
• dunnhumby Shop
• eMaint CMMS

Buyer Teams to Target

Operations & Supply Chain

• Director of Supply Chain Management
• VP of Operations
• Procurement Manager
• Plant Manager
• Logistics Coordinator
• Manufacturing Engineer

IT & Digital Transformation

• Chief Information Officer (CIO)
• IT Director
• Business Systems Analyst
• ERP Lead
• Data & Analytics Manager
• Infrastructure Manager

Marketing & Brand Strategy

• Chief Marketing Officer (CMO)
• Brand Manager
• Digital Marketing Director
• Trade Marketing Manager
• Category Manager
• Consumer Insights Lead

Product Development & Innovation

• Head of Product Innovation
• R&D Manager
• Product Development Lead
• Food Technologist
• Quality Assurance Manager
• Process Engineer

What They Buy

• Food production equipment & automation systems
• Supply chain management software
• Enterprise resource planning (ERP) solutions
• Industrial robotics and process control technology
• Marketing & consumer analytics platforms
• Logistics & warehouse management solutions
• Brand design & packaging services

Signals to Watch

• 📦 Launch of new food products or commercial lines
• 🧑‍💻 Technology upgrades or ERP migrations
• 💼 New senior hires in supply chain or product innovation teams
• 🌎 Expansion into new geographic markets
• ⚙️ Investments in plant automation and robotics
• 📢 Major marketing or brand campaigns announced