JPL

Overview

JPL is a full-service, independent integrated marketing and communications agency based in Harrisburg, Pennsylvania, with additional offices in Philadelphia and New York City. Founded in 1989, the agency focuses on driving brand growth through audience insights, creativity, innovative technology, and data-driven strategies. JPL serves a diverse range of sectors, including higher education, healthcare, and B2B/B2C.

The agency offers a wide array of services such as strategic marketing, creative production, digital solutions, and media relations. Its approach emphasizes collaboration, trust, and transparency, aiming to transform insights into actionable strategies. Recognized as a Best Place to Work in Pennsylvania for many consecutive years, JPL is a member of the American Association of Advertising Agencies and is known for its innovative office spaces fostering creativity and teamwork.

Basic Information

Contact Details

• Phone: +1 717-558-8048
• Website: jpl.agency
• LinkedIn: linkedin.com/company/jpl

Key Focus Areas & Initiatives

• Demand generation and brand strategy
• Creative production for digital and traditional media
• Employee and audience engagement campaigns
• Healthcare and higher education marketing
• Event and experiential marketing
• Data-driven marketing analytics and insights
• Digital transformation and marketing automation
• Content creation and distribution across channels

Technologies Used

• AI
• Active Campaign
• CSS
• CloudFlare Hosting
• Cloudflare DNS
• Google Tag Manager
• Gravity Forms
• HTML Pro
• Javascript
• Leadfeeder
• Microsoft Office 365
• Mimecast
• Mobile Friendly
• Outlook
• Remote
• Typekit
• Wistia
• WordPress.org
• Zendesk
• reCAPTCHA

Buyer Teams to Target

Marketing & Strategy

• VP of Marketing
• Director of Brand Strategy
• Marketing Automation Manager
• Paid Media Specialist
• Content Marketing Director
• Campaign Manager

Creative & Production

• Creative Director
• Video Production Manager
• Senior Copywriter
• Graphic Designer
• UX Designer
• Content Producer

Technology & Digital Solutions

• Chief Technology Officer
• Director of Digital Strategy
• Web Developer
• Tag Implementation Specialist
• IT Manager
• Analytics Lead

Client Services & Accounts

• Account Director
• Director of Client Partnerships
• Business Development Executive
• Client Success Manager
• Project Manager
• Event Marketing Manager

What They Buy

• Marketing automation platforms
• Creative & design software
• Web hosting and cloud services
• CRM and analytics tools
• Video production and editing tools
• Collaboration and project management solutions
• Event management platforms

Signals to Watch

• 📆 Posting for new creative, marketing, or technical roles
• 🚀 Launch of new digital campaigns or services
• 🗣️ Increased PR or media coverage
• 💡 Adoption of new marketing or analytics technologies
• 🫂 Leadership team changes or additions
• 🤝 Announced partnerships with agencies or tech firms