Fogo de Chão

Overview

Fogo de Chão is a Brazilian chain of churrascarias, or steakhouses, founded in 1979 in Porto Alegre, Brazil. The restaurant specializes in the traditional gaucho method of churrasco, which involves fire-roasting high-quality meats over an open flame. The founders, who grew up in Brazil's Serra Gaúcha region, opened their first restaurant to share this culinary heritage. The company expanded to the U.S. in 1997 and has since grown to approximately 76 locations worldwide, including 59 in the United States.

The dining experience features continuous service, with Gaucho chefs carving skewers of freshly grilled meats tableside. Guests can enjoy an all-you-can-eat menu with up to 16 types of meats, a market table of salads, and traditional Brazilian sides in an inviting, casual atmosphere. Fogo de Chão is dedicated to sourcing quality ingredients and honoring its rich culinary traditions.

Basic Information

Contact Details

• Phone: +1 346-768-3500
• Website: fogodechao.com
• LinkedIn: linkedin.com/company/fogo-de-sh-aun

Key Focus Areas & Initiatives

• Group and private dining experiences
• Churrasco and fire-roasted meats prepared by Gaucho chefs
• Market table with diverse salads and Brazilian sides
• Catering services and event planning
• Upscale and casual dining atmosphere
• Sustainable sourcing and community partnerships
• Innovative food and beverage offerings, including signature cocktails and wines
• Customer loyalty and rewards programs
• Expansion of locations and brand presence
• Inclusivity in menu with vegan, vegetarian, and gluten-free options

Technologies Used

• .GIS
• AdRoll
• Amazon AWS
• Amazon CloudFront
• Anaplan
• Apache
• BriteVerify
• CloudFlare Hosting
• Cloudflare DNS
• CrazyEgg
• DoubleClick Floodlight
• Ensighten
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Freshdesk
• Google AdWords Conversion
• Google Analytics
• Google Font API
• Google Maps
• Google Maps (Non Paid Users)
• Google Tag Manager
• HotSchedules
• JivoSite
• Microsoft Excel
• Microsoft Office
• Microsoft Office 365
• Microsoft PowerPoint
• Mobile Friendly
• New Relic
• Opentable
• Outlook
• PowerBI Tiles
• Remote
• Route 53
• SQL
• Simpli.fi
• Slack
• Tableau
• Taboola Newsroom
• The Trade Desk
• Tripleseat
• TubeMogul
• Visual Website Optimizer
• VueJS
• WP Engine
• WordPress.org
• Workday
• Zeus
• reCAPTCHA

Buyer Teams to Target

Operations & Restaurant Management

• Director of Operations
• Regional Manager
• General Manager
• Restaurant Manager
• Facilities Manager
• Procurement Manager

Marketing & Guest Experience

• Chief Marketing Officer
• VP of Marketing
• Digital Marketing Manager
• Brand Manager
• Customer Loyalty Manager
• Event Marketing Specialist

Technology & Analytics

• Chief Information Officer
• IT Manager
• Business Intelligence Analyst
• Systems Administrator
• Data & Analytics Manager
• Web Operations Lead

Finance & Administration

• Chief Financial Officer
• VP of Finance
• Accounting Director
• Finance Manager
• Corporate Controller
• Financial Analyst

What They Buy

• Food and beverage supply chain solutions
• Restaurant POS systems
• Guest reservation and event management software
• Digital marketing and social media tools
• Facilities maintenance and equipment
• Employee scheduling and payroll platforms
• Analytics and business intelligence solutions

Signals to Watch

• 📆 New restaurant openings or location expansions
• 🤝 Strategic partnerships with food or technology vendors
• 🧑‍💻 Adoption of new POS or analytics technologies
• 🎉 Launch of seasonal menus or special events
• 🫂 Leadership team changes in operations or marketing
• 🗣️ National marketing campaigns or promotions