Fogo de Chão

Overview

Fogo de Chão is a Brazilian chain of churrascarias, or steakhouses, established in 1979 in Porto Alegre, Brazil. The restaurant is renowned for its authentic gaucho tradition of churrasco, which features fire-roasting premium meats over open flames—a culinary heritage the founders brought from Brazil's Serra Gaúcha region. The brand expanded to the United States in 1997 and now operates around 76 restaurants worldwide, with 59 in the U.S.

The signature dining experience offers continuous tableside service, where Gaucho chefs carve skewers of various meats directly at guests’ tables. The expansive menu includes up to 16 cuts, a market table of fresh salads, and classic Brazilian sides, all within a relaxed, upscale atmosphere that welcomes guests to immerse themselves in the flavors and hospitality of Brazil. Fogo de Chão emphasizes respect for ingredients and culinary tradition throughout its service.

Basic Information

Contact Details

• Phone: +1 346-768-3500
• Website: fogodechao.com
• LinkedIn: linkedin.com/company/fogo-de-sh-aun

Key Focus Areas & Initiatives

• Authentic churrasco dining experience
• Tableside meat carving by Gaucho chefs
• Market table with salads and fresh sides
• Expansion of global restaurant locations
• Sourcing high-quality, sustainable ingredients
• Private dining and event hosting
• Catering and to-go services
• Culinary traditions and Brazilian heritage
• Customer loyalty and rewards programs
• Inclusive menu with vegan, gluten-free, and paleo options

Technologies Used

• .GIS
• AdRoll
• Amazon AWS
• Amazon CloudFront
• Anaplan
• Apache
• BriteVerify
• CloudFlare Hosting
• Cloudflare DNS
• CrazyEgg
• DoubleClick Floodlight
• Ensighten
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Freshdesk
• Google AdWords Conversion
• Google Analytics
• Google Font API
• Google Maps
• Google Maps (Non Paid Users)
• Google Tag Manager
• HotSchedules
• JivoSite
• Microsoft Excel
• Microsoft Office
• Microsoft Office 365
• Microsoft PowerPoint
• Mobile Friendly
• New Relic
• Opentable
• Outlook
• PowerBI Tiles
• Remote
• Route 53
• SQL
• Simpli.fi
• Slack
• Tableau
• Taboola Newsroom
• The Trade Desk
• Tripleseat
• TubeMogul
• Visual Website Optimizer
• VueJS
• WP Engine
• WordPress.org
• Workday
• Zeus
• reCAPTCHA

Buyer Teams to Target

Operations & Restaurant Management

• Regional Operations Director
• General Manager
• Assistant General Manager
• Restaurant Manager
• Beverage Manager
• Facilities Manager

Marketing & Guest Engagement

• Vice President of Marketing
• Director of Brand Experience
• Digital Marketing Manager
• CRM Manager
• Events Marketing Manager
• Loyalty Program Manager

Finance & Business Analysis

• Chief Financial Officer
• Controller
• Director of Financial Planning & Analysis
• Senior Accountant
• Procurement Manager
• Budget Analyst

Technology & Digital Experience

• Chief Information Officer
• Director of IT
• Systems Administrator
• Enterprise Applications Manager
• Business Intelligence Analyst
• Website & E-commerce Manager

What They Buy

• Point-of-sale & payment solutions
• Restaurant reservation & online booking platforms
• Data analytics & business intelligence tools
• Supply chain management software
• Digital marketing & loyalty platforms
• Facilities maintenance and kitchen equipment
• Guest feedback & customer experience systems

Signals to Watch

• 📆 New restaurant openings in existing or new markets
• 🧑‍💻 Launch of digital ordering or mobile app enhancements
• 🍽️ Menu expansions or seasonal promotions
• 💼 Leadership changes in operations or technology teams
• 🤝 Strategic catering or event partnerships
• 💰 Investment or funding announcements