Entain

Overview

Entain plc is a leading global company in sports betting and gaming, listed on the FTSE 100. With over 35 well-known brands, it operates in more than 30 countries and generates over £5 billion in net gaming revenue from sustainable sources. The company was founded in 2004 and has grown significantly through strategic acquisitions and partnerships, including notable brands like Ladbrokes, bwin, and BetMGM.

The company offers a wide range of online and retail services, including sports betting, casino games, poker, bingo, and esports wagering. Emphasizing technology and regulatory compliance, it enhances player experiences across digital and physical retail sectors, serving customers in regulated markets throughout Europe, Australia, and the U.S. Entain is recognized for its commitment to innovation, responsible gaming, and sustainability across its operations.

Basic Information

Contact Details

• Phone: +44 371 664 0300
• Website: entaingroup.com
• LinkedIn: linkedin.com/company/entain

Key Focus Areas & Initiatives

• Sports betting and online gaming innovation
• Omni-channel customer experiences (digital & retail)
• Regulatory compliance and responsible gaming
• Sustainability and player protection initiatives
• Expansion into emerging and regulated markets
• Brand portfolio growth through acquisitions

Technologies Used

• ASP.NET
• AWS CloudFormation
• AWS Transfer for SFTP
• AWS Trusted Advisor
• Acronis True Image
• Amazon EKS Anywhere
• Amazon Elastic Container Registry (ECR)
• Ansible
• Apache Kafka
• Argocd
• Atlassian Cloud
• CloudFlare Hosting
• Cloudflare DNS
• Excel4Apps
• FigJam
• Figma
• GitLab
• Google AdWords Conversion
• Google Tag Manager
• IBM Storage Suite for IBM Cloud Paks
• ISO+™
• Jira
• MITRE ATT&CK
• MailChimp SPF
• Microsoft 365
• Microsoft Azure Hosting
• Microsoft Azure Monitor
• Microsoft Excel
• Microsoft Office 365
• Microsoft PowerPoint
• Microsoft Teams Rooms
• Mimecast
• Miro
• Mobile Friendly
• MongoDB
• Monte Carlo
• OSIsoft PI
• OneTrust
• Oracle Analytics Cloud
• Oracle SPF
• Outlook
• Pipedrive
• Rackspace MailGun
• Salesforce
• Salesforce Marketing Cloud
• ServiceNow
• SharePoint
• Shutterstock
• Siemens SIMATIC S7
• Slack
• Spinnaker
• Splunk SOAR
• Terraform
• Typekit
• Udemy
• Unmind
• Vimeo
• go+

Buyer Teams to Target

Product & Platform Management

• Head of Product
• Director of Platform Strategy
• Product Manager
• Product Operations Lead
• UX/UI Manager
• Product Owner – Gaming

Technology & Engineering

• Chief Technology Officer
• VP of Engineering
• DevOps Lead
• Software Engineering Manager
• Infrastructure Architect
• Cloud Operations Manager

Compliance, Risk & Responsible Gaming

• Chief Compliance Officer
• Director of Risk & Governance
• Head of Responsible Gaming
• Regulatory Compliance Manager
• Anti-Fraud Lead
• Data Privacy Officer

Marketing & Customer Engagement

• Chief Marketing Officer
• Digital Marketing Manager
• CRM Director
• Customer Loyalty Manager
• Head of Brand
• Performance Marketing Lead

What They Buy

• Cloud infrastructure & managed hosting services
• Regulatory compliance software & KYC tools
• Advanced analytics & BI platforms
• Marketing automation & customer engagement platforms
• Payment gateways & fraud prevention services
• Collaboration & productivity tools
• Cybersecurity & player protection solutions

Signals to Watch

• 📈 Announcements of market expansion or new licenses
• 💼 Posting of new technology and product leadership roles
• 🛡️ Updates to responsible gaming or compliance initiatives
• 🤝 Major partnerships or acquisitions with gaming brands
• 🎯 Launches of new digital products or platforms
• 🌱 Sustainability or ESG-related reporting increases