Water Pik, Inc.

Overview

Water Pik, Inc. is a prominent developer and manufacturer of personal healthcare products, based in Fort Collins, Colorado. As a wholly-owned subsidiary of Church & Dwight, the company has a rich history dating back to its founding in 1962. Initially known as Aqua Tec Corp., it introduced the oral irrigator, a groundbreaking dental device, to the market. Over the years, the company has expanded its product offerings significantly, including the popular Shower Massage showerhead and various pool and spa products.

The company’s product range features clinically proven water flossers, dental equipment, luxury showerheads, and water filtration systems. It is recognized for its flagship water flosser, which is the leading brand in its category. With a strong market presence, Water Pik distributes its products through approximately 45,000 retail and wholesale outlets, catering to both general consumers and dental professionals.

Basic Information

Contact Details

• Phone: +1 800-525-2774
• Website: waterpik.com
• LinkedIn: linkedin.com/company/water-pik-inc

Key Focus Areas & Initiatives

• Consumer oral health & shower heads
• Manufacturing
• Oral care guide
• Consumer health products
• Healthcare
• Waterpik clinical research
• Complete care water flosser
• B2B
• Dental care
• E-commerce
• D2C
• Dental professional
• Dental equipment and supplies
• Dental education
• Professional dental products
• Electric toothbrushes
• Retail
• Shower-safe water flosser
• Waterpik Sonic-Fusion
• Performance technology
• Electric toothbrush
• Medical equipment and supplies manufacturing
• B2C
• Water flosser tips
• Waterpik products
• Toothbrush heads
• Dental professional support
• Oral hygiene
• Water flossers
• Oral health
• Water flosser
• Dental
• Professional
• Dental products
• Dental hygiene
• Clinical research
• Health care
• Health, wellness & fitness
• Hospital & health care
• Consumer internet
• Consumers
• Internet
• Information technology & services
• Home & garden
• Kitchen & bath
• Shopping

Technologies Used

• ASP.NET
• ATG Commerce
• AWS SDK for JavaScript
• Adobe Media Optimizer
• Amazon AWS
• Bazaarvoice
• Bing Ads
• Bootstrap Framework
• Cedexis Radar
• CrazyEgg
• DataXu
• DoubleClick
• DoubleClick Conversion
• Estara
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Google AdWords Conversion
• Google Dynamic Remarketing
• Google Play
• Google Tag Manager
• Hotjar
• Microsoft Excel
• Microsoft Office 365
• Microsoft-IIS
• Mobile Friendly
• OneTrust
• Outlook
• Paypal
• Rackspace MailGun
• Remote
• Shopify
• Shopify Plus
• Slack
• Twitter Advertising
• Vimeo
• YouTube
• Zendesk
• reCAPTCHA