VK.com

Overview

Formerly known as Mail.ru Group, this prominent Russian technology company has built a diverse ecosystem of digital services that reaches over 95% of the Russian internet audience and boasts more than 100 million monthly users. Since its founding in 1998, it has evolved from early email and web portal offerings into a comprehensive platform spanning social networking, gaming, e-commerce, and various entertainment services.

Through unified access via VK ID, users can tap into leading services such as the social platform VKontakte and VK Music, Russia's highest-grossing music app. Additional entertainment and business solutions—like VK Clips, VK Video, VK Pay, and VK Mini Apps—underscore the company's commitment to connecting people and services. With a major focus on digital innovation and business tools for online promotion, advertising, and the cloud, the company continues to expand its influence across the digital landscape.

Basic Information

Contact Details

• Phone: +7 812 274-25-85
• Website: vk.com
• LinkedIn: linkedin.com/company/vkcom

Key Focus Areas & Initiatives

• Development of social networking platforms and apps
• Comprehensive digital entertainment services
• E-commerce integrations and expansion
• Digital payments and financial services (VK Pay)
• Adtech and online business promotion solutions
• Cloud and SaaS products for B2B clients
• Unified customer onboarding and VK ID ecosystem
• Content streaming and media distribution

Technologies Used

• Gmail
• Google Apps
• Google Play
• Google Tag Manager
• Mobile Friendly
• Slack

Buyer Teams to Target

Engineering & Product Development

• VP of Engineering
• Director of Software Development
• Lead Backend Developer
• Mobile Engineering Manager
• QA Automation Lead
• Head of Product Management

Marketing & Growth

• Chief Marketing Officer
• Digital Advertising Manager
• Head of Social Media
• Performance Marketing Lead
• Brand Partnerships Director
• Content Strategy Manager

Operations & IT Infrastructure

• Chief Information Officer
• Director of IT Operations
• Cloud Infrastructure Manager
• IT Security Lead
• System Administrator Lead
• Head of DevOps

Finance & Business Administration

• Chief Financial Officer
• Head of Procurement
• Finance Manager
• Business Operations Lead
• Strategic Partnerships Manager
• Controller

What They Buy

• Cloud hosting and infrastructure platforms
• Enterprise communication and collaboration tools
• Digital advertising technologies
• Big data analytics and BI solutions
• Payment processing and fintech software
• Content delivery and streaming services
• Customer engagement & CRM systems

Signals to Watch

• 📆 New job postings for engineering, product, or IT roles
• 💰 Announcements of fresh fundraising or partnership deals
• 🚀 Launch of new digital services, apps, or features
• 🗣️ Major marketing campaigns or expansion into new user segments
• 🧑‍💻 Adoption of new technology platforms or tools
• 🫂 Key executive or leadership changes