The Hockaday School

Overview

The Hockaday School is a private, independent college-preparatory institution for girls located in Dallas, Texas. Established in 1913 by Ela Hockaday, it is the largest independent girls' school in the nation and is recognized among the top college preparatory schools in the country. The school serves students from prekindergarten through grade 12, emphasizing a mission to help girls realize their potential through a challenging academic curriculum, arts, athletics, and extracurricular programs.

Its educational philosophy centers on four core values: scholarship, courtesy, athletics, and character. The comprehensive curriculum evolves to meet the needs of its diverse student body, with significant emphasis on extracurricular activities and tradition-rich events. Governed by a board of trustees and accredited by leading educational associations, the school maintains a high standard of academic and personal development.

Basic Information

Contact Details

• Phone: +1 214-363-6311
• Website: hockaday.org
• LinkedIn: linkedin.com/school/the-hockaday-school

Key Focus Areas & Initiatives

• Social impact programs
• Student leadership development
• Diversity and inclusion initiatives
• College preparatory academics
• Comprehensive arts and athletics
• Alumnae engagement
• Single-sex education for girls
• Tuition assistance and scholarships
• Extracurricular enrichment
• Educational innovation

Technologies Used

• Adobe Media Optimizer
• Amazon AWS
• Backbone JS Library
• Cedexis Radar
• DoubleClick
• DoubleClick Conversion
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• Formstack
• Google AdWords Conversion
• Google Dynamic Remarketing
• Google Tag Manager
• Hubspot
• Mobile Friendly
• Nginx
• Outlook
• React
• Vimeo

Buyer Teams to Target

Academic Leadership & Administration

• Head of School
• Division Director
• Dean of Students
• Director of Curriculum
• Director of College Counseling
• Academic Affairs Coordinator

Information Technology & Digital Learning

• Director of Technology
• IT Manager
• Systems Administrator
• Instructional Technology Specialist
• Network Administrator
• Digital Learning Coordinator

Finance & Operations

• Chief Financial Officer
• Director of Operations
• Controller
• Facilities Manager
• Business Manager
• Purchasing Coordinator

Development, Marketing & Community Engagement

• Director of Advancement
• Director of Admissions
• Marketing and Communications Manager
• Alumnae Relations Coordinator
• Community Engagement Specialist
• Events Manager

What They Buy

• Learning management systems
• Classroom technology and AV solutions
• Admissions and enrollment software
• School security and access control
• Cloud infrastructure and IT support
• Fundraising and donor management tools
• Student performance analytics platforms

Signals to Watch

• 📆 New openings for teaching or technology staff
• 🚀 Introduction of new academic programs or curricula
• 🏗️ Major campus facility updates or expansions
• 🤝 New partnerships with educational organizations
• 💡 Adoption of emerging edtech tools or platforms
• 🗣️ Increased activity in community outreach or events