Strategic Marketing

Overview

Strategic Marketing is a data-focused automotive marketing firm established in 1995. The company specializes in creating innovative direct and omni-channel marketing solutions tailored for the automotive industry. It leverages data-driven strategies to help automotive dealerships and dealer groups gain competitive advantages. The organization is recognized for certified partnerships with all major Dealer Management System (DMS) providers in the U.S., serving 23 different DMS platforms.

The company offers a range of services, including direct marketing programs that emphasize the right data, message, and process. Empower, its lead generation and management platform, is designed to boost dealership revenue by generating responsive leads. Strategic Marketing is committed to delivering high-quality, process-driven marketing solutions and has received industry recognition, including 16 Dealers Choice Awards from Auto Dealer Monthly magazine. Core values focus on integrity, teamwork, excellence, and client success, guiding their approach to building long-term relationships with clients.

Basic Information

Contact Details

• Phone: +1 800-799-8633
• LinkedIn: linkedin.com/company/smidirectmktg

Key Focus Areas & Initiatives

• Automotive marketing
• Direct mail
• Customer service
• Data integration & cleansing
• Data mining
• Automated data mining
• Equity mining
• Advertising services
• Marketing
• Enterprise software
• Computer software
• Information technology & services
• B2B

Technologies Used

• Apache
• Backbone JS Library
• Barracuda Networks
• Cvent
• Facebook Custom Audiences
• Facebook Login (Connect)
• Facebook Widget
• GoDaddy Hosting
• Google Font API
• Google Tag Manager
• Linkedin Marketing Solutions
• MailJet
• Microsoft Office 365
• Mobile Friendly
• Outlook
• Rackspace MailGun
• Sophos
• WordPress.org

Affiliated Organizations & Regional Branches