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Siete Foods | Company Profile

Company Directory for Siete Foods

Team Bitscale

— 1 min read

Siete Foods

Overview

Siete Foods is a family-founded food company based in Austin, Texas, established in 2014 by Veronica Garza and her family. Dedicated to celebrating Mexican-American heritage, it specializes in grain-free and healthier Mexican-inspired foods rooted in traditional family recipes.

The company offers a variety of products including tortillas, enchilada sauces, taco seasonings, Mexican cookies, and chips. In recent years, it has expanded its lineup through collaborations and released a cookbook sharing its culinary philosophy. Siete Foods is recognized for its commitment to community, supporting Latino food entrepreneurs, and promoting a healthier lifestyle. In January 2025, it was acquired by PepsiCo, marking a new chapter of growth while maintaining its cultural roots.

Basic Information

Industry food & beverages
Founded 2014
Revenue 400M
Headquarters 3571 Far West Blvd, #200, Austin, TX 78731, United States
Parent Organization PepsiCo

Contact Details

Key Focus Areas & Initiatives

  • Grain-free and healthier Mexican-inspired foods
  • Cultural food celebration and culinary heritage
  • Community engagement and support for Latino entrepreneurs
  • Product innovation with natural and clean ingredients
  • Retail expansion and e-commerce
  • Plant-based, gluten-free, and vegan product options
  • Wellness advocacy and health-conscious branding
  • Collaborations with heritage food communities

Technologies Used

  • Adobe Media Optimizer
  • Amazon AWS
  • Backbone JS Library
  • Cedexis Radar
  • Disqus
  • Django
  • DoubleClick
  • DoubleClick Conversion
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Gmail
  • Google AdWords Conversion
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Font API
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Tag Manager
  • Gorgias
  • Lever
  • Microsoft Office 365
  • Mobile Friendly
  • Netlify
  • Paypal
  • Quantcast
  • Rackspace MailGun
  • React
  • Recharge Payments
  • Remote
  • Render
  • Reviews
  • Sendgrid
  • Shopify
  • Shopify Unlimited
  • Stripe
  • Typekit
  • Vimeo
  • YouTube

Affiliated Organizations & Regional Branches

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