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Nails.INC | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Company Directory for Nails.INC

Team Bitscale

— 1 min read

Nails.INC

Overview

London-based and founded in 1999 by Thea Green MBE, this nail polish and beauty brand was inspired by the vibrant nail bar culture of New York. It rapidly transitioned from high-street nail salons to a recognized innovator in global nail products, distributing its fashionable services and trendsetting offerings in over 20 countries. The first store opened in London's West End, and the brand quickly expanded through department store concessions and international locations.

Specializing in nail polishes, varnishes, gels, and related cosmetics, the company is acclaimed for its creative formulations and trend-driven colors. Notable collaborations with brands like McDonald's and Victoria Beckham, paired with a strong social media presence, have bolstered its profile. Today, its products are sold at major retailers such as Selfridges, Sephora, and Walmart. Industry recognition includes the CEW Achiever Award and accolades for Thea Green's contributions to the beauty sector.

Basic Information

Industry Retail
Founded 1999
Revenue 20M
Headquarters 19-23 Grosvenor Hill, London, W1K 3QD, England, United Kingdom
Languages English
Parent Organization Pacific World Corporation

Contact Details

Key Focus Areas & Initiatives

  • Innovative nail polish and cosmetics product development
  • Trend-driven color collections and formulations
  • Collaborations with international fashion and consumer brands
  • Expansion through department store concessions and international retail
  • Enhancing brand visibility via social media and viral campaigns
  • Award-winning leadership in the beauty industry
  • Retail partnerships with leading global stores

Technologies Used

  • ASP.NET
  • Amadesa
  • Bing Ads
  • DoubleClick
  • DoubleClick Conversion
  • DoubleClick Floodlight
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Google Analytics
  • Google Dynamic Remarketing
  • Google Font API
  • Google Tag Manager
  • Hotjar
  • Kaltura
  • Klarna
  • Klaviyo
  • Microsoft Office 365
  • Mimecast
  • Mobile Friendly
  • OneTrust
  • Paypal
  • Rackspace MailGun
  • Shopify
  • Slack
  • Yotpo
  • YouTube
  • accessiBe
  • dotMailer

Affiliated Organizations & Regional Branches

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