Mintel | Company Profile

Company Directory for Mintel

Mintel

Overview

Mintel is a global market intelligence and research firm based in London, UK, with over 50 years of experience. Founded in 1972, it specializes in providing in-depth consumer, product, and market insights to help businesses understand trends and consumer behavior. With offices in major cities worldwide, it serves a diverse range of clients, including global brands and retailers.

The company offers market research reports, a Global New Products Database, and specialized tools like Comperemedia and Inspire. Its research methodologies involve tracking around 40,000 product launches monthly and conducting consumer surveys with over 1 million participants across four continents. The mission is to empower clients with actionable intelligence, enabling innovation and informed strategic decisions in the marketplace.

Basic Information

Industrymarket research, marketing & advertising
Founded1972
Revenue246.6M
Headquarters4 Playhouse Yard, London, England, EC4V 5EX, United Kingdom
LanguagesEnglish, German, French
Alexa Ranking112447

Contact Details

Key Focus Areas & Initiatives

  • Market research
  • Consumer research
  • Market intelligence
  • Competitive intelligence
  • Consumer trends
  • Product trends
  • Market reports
  • Research reports
  • Brand strategy
  • Marketing strategy
  • Marketing & advertising

Technologies Used

  • AI
  • AddThis
  • Adobe Media Optimizer
  • Akamai
  • Akamai RUM
  • Amazon AWS
  • Apache
  • Backbone JS Library
  • Baidu Ads
  • Bing Ads
  • Bizible
  • Bootstrap Framework
  • Cedexis Radar
  • Create React App
  • Cvent
  • Django
  • DoubleClick
  • DoubleClick Conversion
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Flashtalking
  • Gmail
  • Google AdSense
  • Google AdWords Conversion
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Font API
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Play
  • Google Tag Manager
  • Greenhouse.io
  • Gunicorn
  • Hotjar
  • Infinity Tracking
  • Intercom
  • JW Player
  • Klarna
  • Linkedin Marketing Solutions
  • Marchex
  • Marketo
  • Microsoft Office 365
  • Mobile Friendly
  • New Relic
  • Nginx
  • Outlook
  • Pardot
  • Quantcast
  • Remote
  • Route 53
  • SOASTA
  • SaleCycle
  • SkimLinks
  • Stripe
  • Trustpilot
  • Ubuntu
  • Vimeo
  • Woo Commerce
  • WordPress.org
  • YouTube

Affiliated Organizations & Regional Branches