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Michael Kors | Company Profile

Company Directory for Michael Kors

Team Bitscale

— 1 min read

Michael Kors

Overview

Michael Kors is a luxury fashion brand founded in 1981 by designer Michael Kors. The brand specializes in accessible luxury, offering ready-to-wear clothing, accessories, and lifestyle products under various labels, including Michael Kors Collection, MICHAEL Michael Kors, and Michael Kors Mens. With over 400 stores in 89 countries, it maintains a strong presence in major cities such as New York, London, Paris, Milan, Tokyo, and Dubai.

The company has evolved from Kors's early interest in fashion and his first women's label launched at Bergdorf Goodman, expanding to luxury handbags, footwear, watches, jewelry, eyewear, and fragrances. Michael Kors is recognized for timeless style that merges classic and modern elements, appealing to affluent consumers seeking luxury that is both stylish and accessible. The brand is noted for celebrity endorsements and ongoing charitable efforts, including support for the World Food Programme.

Basic Information

Industry apparel & fashion
Founded 1981
Revenue 3B
Headquarters 11 West 42nd Street, New York, NY 10036, United States
Languages English
Parent Organization Tapestry
Alexa Ranking 25312

Contact Details

Key Focus Areas & Initiatives

  • Luxury apparel and accessories
  • Ready-to-wear clothing for men and women
  • Handbags, shoes, watches, jewelry, eyewear, fragrances
  • Timeless style blending classic and modern elements
  • Global boutique and e-commerce presence
  • Celebrity fashion collaborations and endorsements
  • Accessible luxury for affluent consumers
  • Luxury fashion marketing strategies
  • Charitable initiatives, including support for the World Food Programme
  • Brand recognition and loyalty programs
  • Luxury fashion sustainability practices
  • Luxury craftsmanship and bespoke services

Technologies Used

  • Adobe Marketing Cloud
  • Adobe Media Optimizer
  • Akamai
  • Akamai DNS
  • Amazon Associates
  • Angular JS v1
  • Atlassian Cloud
  • Backbone JS Library
  • Bing Ads
  • BounceExchange
  • Criteo
  • Demandware
  • Demandware Analytics
  • DoubleClick
  • DoubleClick Conversion
  • DoubleClick Floodlight
  • DynamicYield
  • Facebook Conversion Tracking
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Google Analytics
  • Google Dynamic Remarketing
  • Google Font API
  • Google Tag Manager
  • LivePerson Monitor
  • Microsoft Office 365
  • Mobile Friendly
  • OneTrust
  • Qualtrics
  • Remote
  • SOASTA
  • Salesforce
  • Scene7
  • Shopify Plus
  • Taboola Newsroom
  • Teads
  • ThreatMetrix
  • Workday Recruit
  • Zencoder
  • reCAPTCHA

Affiliated Organizations & Regional Branches

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