Mastercard Dynamic Yield | Company Profile - Revenue, Headcount, Tech Stack, Contacts
Company Directory for Mastercard Dynamic Yield
Mastercard Dynamic Yield
Overview
Mastercard Dynamic Yield is an AI-powered personalization platform that helps businesses create tailored digital customer experiences across various channels. Founded in 2011, it became part of Mastercard in 2022 and operates as a standalone SaaS business within Mastercard's Data & Services organization. The company is headquartered in New York City, with additional teams in Tel Aviv and globally.
The flagship product, Experience OS, enables marketing, product, development, and eCommerce teams to deliver personalized and optimized customer experiences. Key features include AI-driven personalization, predictive insights, and tools for A/B testing and customer journey orchestration. Dynamic Yield serves over 400 global brands, including McDonald's, and is recognized as an industry leader in the personalization engine space.
Basic Information
| Industry | information technology & services |
|---|---|
| Founded | 2011 |
| Revenue | 85M |
| Headquarters | 150 5th Ave, New York, NY 10011-4315, United States |
| Languages | English |
| Parent Organization | Mastercard |
| Alexa Ranking | 57160 |
Contact Details
- Phone: +1 646-412-5589
- Website: dynamicyield.com
- LinkedIn: linkedin.com/company/dynamic-yield
Key Focus Areas & Initiatives
- omnichannel marketing
- funnel optimization
- website optimization
- behavior predictions
- ab testing
- gdpr compliant
- website personalization
- email marketing
- triggered marketing
- mobile web optimization
- segmentation
- customer experience optimization
- product recommendations
- realtime web analytics
- real time marketing
- data management
- data layer
- 11 messaging
- trigger marketing
- mobile marketing
- conversion rate optimization
- mobile app personalization
- realtime recommendations
- marketing automation
- user targeting
- behavioral messaging
- cross channel marketing
- ecommerce
- marketing
- personalization
- conversion optimization
- software development
- deep learning
- content management system
- geo-based targeting
- experience os
- ai & automation
- services
- d2c
- customer experience automation
- ai personalization system
- customer experience solutions
- data security
- customer segmentation
- machine learning
- a/b testing
- customer experience platform
- omnichannel experience
- personalization engine
- customer experience optimization tools
- customer journey
- gdpr compliance
- generative ai
- customer profiling
- customer insights
- adaptml
- enterprise personalization
- media
- digital experience platform
- predictive analytics
- real-time personalization
- customer experience technology
- customer data management
- content personalization
- shopping muse
- customer behavior analysis
- customer experience ai
- customer experience tools
- customer experience os
- b2b
- digital transformation
- hyper-personalization
- customer engagement
- affinity profiling
- journey orchestration
- b2c
- customer data platform
- grocery
- customer journey orchestration
- conversational commerce
- customer lifetime value
- customer journey management
- big data
- data-driven marketing
- customer targeting
- audience segmentation
- customer loyalty
- e-commerce
- personalized messaging
- customer experience management
- personalization strategies
- propensity models
- behavioral targeting
- financial services
- customer experience software
- experience optimization
- travel
- retail
- element suite
- customer engagement tools
- real-time analytics
- personalization algorithms
- enterprise saas
- personalization apis
- multi-channel personalization
- content recommendations
- personalization platform
- computer systems design and related services
- predictive spend insights
- security and privacy
- api integrations
- customer journey analytics
- ai-based recommendations
- audience discovery
- real-time engagement
- email personalization
- recommendation engine
- experimentation
- data privacy compliance
- engagement strategies
- no-code builder
- campaign automation
- digital marketing solutions
- customer loyalty programs
- e-commerce personalization
- mobile app optimization
- predictive targeting
- api integration
- in-store personalization
- cross-channel experience
- loyalty systems
- dynamic content
- segmentation strategies
- omni-channel personalization
- market segmentation
- web experience optimization
- audience insights
- targeted messaging
- digital customer experience
- sales increase
- user journey optimization
- personalized offers
- customer retention
- proprietary algorithms
- robust analytics
- customizable solutions
- finance
- marketing & advertising
- saas
- computer software
- information technology & services
- enterprise software
- enterprises
- consumer internet
- consumers
- internet
- artificial intelligence
- computer & network security
- analytics
Technologies Used
- ABB Distributed Control Systems (DCS)
- AI
- AWS Multi-Factor Authentication
- AWS SDK for JavaScript
- Act!
- Atlassian Cloud
- Azure Blockchain Service
- BASE
- Bootstrap Framework
- CSS
- CloudFlare CDN
- CloudFlare Hosting
- Demandware
- DynamicYield
- ECS
- Eaglestats
- Fenergo Platform
- Foxit PDF SDK
- Git
- Google AdWords Conversion
- Google Cloud Hosting
- Google Custom Search
- Google Identity Services APIs
- Google Tag Manager
- HTML Pro
- Javascript
- Leadsquared Marketing Automation
- Less
- Lytics
- Markdown
- Marketo
- Microsoft Excel
- Microsoft Office 365
- Microsoft PowerPoint
- Mobile Friendly
- Olo
- OneTrust
- Oracle XML DB
- Postman
- PowerBI Tiles
- Python
- ROOM
- Recorded Future
- Remote
- Route 53
- SQL
- SalesLoft
- Salesforce
- Salesforce CRM Analytics
- SharePoint
- Slack
- Tableau
- Tanzu Kubernetes Grid
- Wistia
- WordPress.org
- Workday
- Zendesk
