It Works! Global | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Company Directory for It Works! Global

Team Bitscale

17 Mar 2026 — 1 min read

It Works! Global

Overview

Founded in 2001 by Mark and Cindy Pentecost in Palmetto, Florida, this multi-level marketing company specializes in direct sales of health, wellness, beauty, and nutrition products. It began with the Ultimate Body Applicator, known as the Skinny Wrap, and has since expanded its offerings to include beauty and skincare items, nutritional supplements, and products for active lifestyles.

The organization operates on an MLM model, encouraging distributors to leverage social media and recruitment to drive sales. Through significant milestones, such as surpassing $1 billion in cumulative sales and achieving substantial annual revenue, the company emphasizes community, entrepreneurship, and personal well-being. It also supports philanthropic efforts through its foundation, focusing on giving back to the community.

Basic Information

Industry	health, wellness & fitness
Founded	2001
Revenue	$971.5M
Headquarters	908 Riverside Drive, Palmetto, FL 34221, United States
Languages	English
Alexa Ranking	76,977

Contact Details

Phone: +1 800-537-2395
Website: itworks.com
LinkedIn: linkedin.com/company/it-works-global

Key Focus Areas & Initiatives

Health & wellness
Personal health
Fitness
Natural skin care
Nutrition and nutritional supplements
Beauty products and skincare
Product innovation and diversification
Community building and engagement
Entrepreneurship and independent distributor empowerment
Digital marketing and social media tools
Direct selling / MLM strategies
Philanthropic social responsibility
Home-based business opportunities
Motivational culture and personal development programs
Corporate social responsibility
Distributor recruitment and training
Online training and engagement platforms
E-commerce and online sales channels
Community support programs
Body wraps and aromatherapy products
Detoxification and wellness supplements
Global direct sales network

Technologies Used

AddThis
Adobe Media Optimizer
Amazon AWS
Atlassian Cloud
BambooHR
Bootstrap Framework
Cedexis Radar
Citrix
CloudFlare
CloudFlare Hosting
Cloudflare DNS
Facebook Custom Audiences
Facebook Login (Connect)
Facebook Widget
Google Analytics
Google Font API
Google Maps
Google Maps (Non Paid Users)
Google Tag Manager
Lucky Orange
Mailchimp Mandrill
Microsoft Office 365
Mobile Friendly
Outlook
Paypal
Rackspace MailGun
Remote
Sailthru
Salesforce
Slack
Vimeo
Wistia
YouTube
Zendesk

Affiliated Organizations & Regional Branches

GTM Strategy: The Complete Guide (Framework, Examples & B2B Playbook)

Most things labeled a “GTM strategy” are really a channel checklist wearing a nice slide template. They are activity plans, not a coherent answer to how the business will create, capture, and deliver value for a specific buyer in a specific market. This is written for B2B founders, product marketers,

How Scrut.io Built a Compliance-Signal GTM Machine with Bitscale

Scrut Automation simplifies continuous compliance for cloud-native companies, helping them achieve ISO 27001, SOC 2, PCI DSS, and GDPR compliance 5x faster — with real-time risk monitoring and automated evidence collection.

Clay API Limits, Authentication & Rate Limits Explained

Your enrichment workflow ran perfectly on 50 test records. Then you pointed it at 10,000 contacts and everything collapsed: 429 errors, duplicate CRM writes, and a credit balance that evaporated overnight. The Clay API usually is not the root cause. The root cause is treating authentication, rate limits, and

GTM Data Stack for US Outbound Teams

Outbound has changed. Spray-and-pray cadences that worked five years ago now burn through contact lists, damage sender reputation, and leave revenue teams short on pipeline. What separates high-performing US outbound teams in 2026 is not effort or headcount. It is the quality, governance, and architecture of the GTM Data Stack.