HappyCow

Overview

Founded in 1999 by Eric Brent and based in Santa Monica, California, this vegan-run online platform helps users discover plant-based, vegan, and vegetarian dining options globally. It features a directory of over 244,584 businesses, including vegan restaurants, cafes, food trucks, and grocery stores spanning more than 180 countries. The platform serves millions each month and its app has been downloaded over 4 million times.

Beyond its core directory, the platform offers a content hub with more than 1,000 plant-based recipes and resources on travel, health, and vegan lifestyles. Annual reports, such as the Top Vegan-Friendly Cities Report, highlight global vegan dining trends. Community contributions and volunteers help maintain the platform, which promotes equality and supports black-owned vegan businesses.

Basic Information

Contact Details

• Website: happycow.net
• LinkedIn: linkedin.com/company/happycow

Key Focus Areas & Initiatives

• Vegetarian/vegan/vegetarian-friendly restaurant guide
• Vegan/vegetarian health food resources
• Global food and travel guide
• Community building and engagement
• Plant-based and vegan lifestyle support
• Vegan product marketplace
• Vegan accommodation booking and travel resources
• Vegan recipes and database
• Vegan restaurant finder and reviews
• Vegan eco-resorts and retreats
• Food service and consumer resources
• Internet publishing and online media
• E-commerce platform
• Vegan community events
• Support for vegan businesses

Technologies Used

• Amazon SES
• Gmail
• Google Apps
• Mailchimp Mandrill
• Rackspace Email
• Remote
• Route 53

Affiliated Organizations & Regional Branches