Fox Racing | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Company Directory for Fox Racing

Fox Racing

Overview

Fox Racing, also known as Fox Head, Inc., is a prominent American brand specializing in extreme sports gear, particularly for motocross and mountain biking. Founded in 1974 by Geoff Fox, the company began as Moto-X Fox, distributing European motocross parts. Over the years, it evolved into a global leader in performance apparel and protective equipment, driven by innovations and a strong connection to competitive sports.

The company offers a wide range of high-performance apparel, including jerseys, pants, gloves, boots, and helmets, all featuring bold designs that have become cultural staples. It also provides impact-resistant protective gear for off-road racing and lifestyle clothing that appeals to a broader audience. With a rich history of supporting world-class athletes, Fox Racing has sponsored numerous champions in motocross and mountain biking, reinforcing its commitment to quality and performance in extreme sports. Today, the brand continues to thrive from its headquarters in Southern California, generating significant revenue and maintaining its status as an iconic action sports brand.

Basic Information

Industryapparel & fashion
Founded1974
Revenue259M
Headquarters16752 Armstrong Avenue, Irvine, CA 92606, United States
LanguagesEnglish, German, Spanish, French
Parent OrganizationVista Outdoor Inc.
Alexa Ranking445117

Contact Details

Key Focus Areas & Initiatives

  • Motocross and mountain biking apparel
  • Performance bike gear
  • Impact-resistant protective equipment
  • Helmet and racing technology innovation
  • Athlete-driven product design
  • Sports gear sustainability and durability
  • Extreme sports lifestyle gear
  • Athlete sponsorship and engagement
  • Technical clothing and advanced materials
  • Direct-to-consumer retail and e-commerce

Technologies Used

  • ADP
  • ADP Workforce Now
  • AI
  • Adobe Media Optimizer
  • Apple Pay
  • Basis
  • Bing Ads
  • Cedexis Radar
  • CloudFlare Hosting
  • Demandware
  • Demandware Analytics
  • DoubleClick
  • DoubleClick Conversion
  • Facebook Custom Audiences
  • Facebook Login (Connect)
  • Facebook Widget
  • Google AdSense
  • Google AdWords Conversion
  • Google Dynamic Remarketing
  • Google Font API
  • Google Maps
  • Google Maps (Non Paid Users)
  • Google Tag Manager
  • Hotjar
  • Leadfeeder
  • Mailchimp Mandrill
  • Microsoft Office 365
  • Mobile Friendly
  • OneTrust
  • Outlook
  • Paypal
  • React Redux
  • Remote
  • Salesforce Commerce Cloud
  • Scene7
  • Slack
  • UltraDns
  • Vimeo
  • Workday
  • Workday Recruit
  • Yotpo
  • Zendesk

Affiliated Organizations & Regional Branches