Cinarra Systems, A Softbank Company | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Company Directory for Cinarra Systems, A Softbank Company

Cinarra Systems, A Softbank Company

Overview

Cinarra Systems is a privacy-first mobile data analytics company founded in 2012 and based in the Bay Area of California. As a subsidiary of SoftBank Corp. since 2020, it specializes in location intelligence, measurement, and advertising solutions utilizing carrier-grade mobile data. The company processes over 3.5 billion daily location updates, serving more than 30 million monthly active users and facilitating over 75 million monthly store visits across 500,000 venues.

Its platform delivers advanced targeting and analytics by integrating online and offline consumer insights. Core services include measurement and analytics, location intelligence, ad delivery, and location-intelligent surveys. Emphasizing data security with patented multi-layer anonymization, Cinarra provides a unified platform for location-based campaigns. With a global presence, it operates offices in the US, Japan, and Spain, and has established partnerships with industry leaders such as SoftBank Corp. and Yahoo! Japan / LINE.

Basic Information

Industry information technology & services
Founded 2012
Revenue $3.9M
Headquarters 25 Metro Dr, San Jose, California 95110-1316, United States
Languages English, Japanese, Russian
Parent Organization SoftBank Corp.

Contact Details

Key Focus Areas & Initiatives

  • Telecom solutions
  • Mobile analytics
  • Advertising and targeting
  • Attribution and measurement
  • Store visit analytics
  • Identity solutions
  • Data onboarding
  • Ad platform development
  • Segmentation and data monetization
  • Telco identity products
  • Retail media integration
  • Artificial intelligence applications
  • Movement analysis
  • Mobile network operator (MNO) services
  • 1st party data onboarding
  • Location data processing and insights
  • Customer journey mapping
  • Location-based campaigns
  • K-anonymity data privacy
  • First-party data enrichment
  • Offline behavior analytics
  • Privacy-safe data solutions
  • Zero-fraud ad targeting
  • Real-world signal integration
  • Out-of-home (OOH) measurement
  • Location intelligence and real-time updates
  • Data security and anonymization
  • Marketing and advertising solutions

Technologies Used

  • AI
  • Cloudflare DNS
  • Gmail
  • Google Apps
  • Google Tag Manager
  • Mobile Friendly
  • Pardot
  • Remote
  • Render
  • Slack
  • Squarespace ECommerce
  • Typekit

Affiliated Organizations & Regional Branches

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