CDco (formerly Consumer Dynamics) | Company Profile - Revenue, Headcount, Tech Stack, Contacts

Company Directory for CDco (formerly Consumer Dynamics)

CDco (formerly Consumer Dynamics)

Overview

Founded in the early 1990s, this New York-based strategy and innovation consultancy specializes in consumer insight-driven ideas for marketing, branding, and product development across a range of industries such as technology, healthcare, food and beverage, personal care, beauty, and lifestyle brands. Operating as a privately-held firm with over 25 years of experience, it has established a strong presence in the professional services, marketing, and advertising sectors.

The consultancy delivers services in three areas: Insights, Strategy, and Innovation. Its approach relies on digital analysis, ethnography, and journey mapping to understand consumer motivations. Strategy services include brand positioning and go-to-market planning, while Innovation encompasses product development and brand identity creation. A proprietary methodology called the Hive™ enables co-creation with target consumers, supporting clients from startups to established brands in refining products and market strategies.

Basic Information

Industry management consulting
Founded 1994
Revenue $30.9M
Headquarters 135 Grand Street, New York, NY 10013, United States
Languages English

Contact Details

Key Focus Areas & Initiatives

  • innovation
  • insights
  • trends
  • strategy
  • messaging
  • workshops
  • advertising services
  • business consulting & services
  • brand strategy
  • consumer goods
  • marketing
  • journey mapping
  • consumer products & retail
  • b2c
  • startups
  • go-to-market planning
  • consulting
  • customer experience
  • b2b
  • technology
  • market segmentation
  • product innovation
  • portfolio management
  • growth acceleration
  • product development
  • portfolio strategy
  • consumer research
  • strategy consulting
  • management consulting services
  • consumer insights
  • white space mapping
  • consumer engagement tools
  • trend analysis
  • branding
  • brand positioning
  • market research
  • services
  • jobs to be done
  • product design
  • insight-driven strategies
  • ethnography
  • beta testing
  • healthcare
  • growth hacking
  • impactful innovations
  • information technology & services
  • marketing & advertising
  • management consulting
  • consumers
  • strategic consulting
  • health care
  • health, wellness & fitness
  • hospital & health care

Technologies Used

  • AI
  • Amazon AWS
  • Android
  • Gmail
  • Google Apps
  • IoT
  • Slack
  • Webflow