Cadent | Company Profile

Company Directory for Cadent

Cadent

Overview

Cadent is a marketing technology company based in New York, founded in 2005. It specializes in advanced TV advertising solutions and offers an AI-powered predictive advertising platform. This platform connects brands, agencies, publishers, and consumers across various media, including linear TV, connected TV (CTV), and digital video.

The platform is a modular system designed for privacy and performance, integrating audience management and inventory access. It features AI-driven predictive modeling, a consumer data platform for audience building, and a premium supply-side platform for programmatic buying. The company serves over 1,500 advertisers and agencies with end-to-end campaign planning, activation, and optimization services. Its technology enables precision-targeted campaigns and measurable outcomes, addressing a broad spectrum of clients from marketers to enterprises.

Basic Information

Industry marketing & advertising
Founded 2005
Revenue 33.9M
Headquarters 1675 Broadway, 22nd Floor, New York, NY 10019, United States
Languages English
Parent Organization Novacap

Contact Details

Key Focus Areas & Initiatives

  • Advertising
  • Addressable
  • Linear
  • National
  • Cable
  • Broadcast
  • Dynamic ad insertion
  • Programmatic
  • Omnichannel advertising
  • AI
  • Predictive advertising
  • Video advertising
  • Consumer internet
  • Internet
  • Information technology
  • Advertising services
  • Consumers
  • Information technology & services
  • Marketing & advertising

Technologies Used

  • AI
  • Amazon AWS
  • Android
  • Apache
  • Atlassian Cloud
  • DoubleClick
  • DoubleClick Conversion
  • DoubleClick Floodlight
  • Facebook Login (Connect)
  • Facebook Widget
  • FullStory
  • Gmail
  • Google AdSense
  • Google AdWords Conversion
  • Google Analytics
  • Google Apps
  • Google Dynamic Remarketing
  • Google Font API
  • Google Remarketing
  • Google Tag Manager
  • Hubspot
  • Krux
  • Linkedin Login
  • Linkedin Marketing Solutions
  • Linkedin Widget
  • Looker
  • Micro
  • Microsoft Office 365
  • Mobile Friendly
  • Outlook
  • Rackspace MailGun
  • Remote
  • Reviews
  • Route 53
  • Sage Intacct
  • Salesforce
  • Vimeo
  • WordPress.org
  • Workable
  • iCIMS
  • reCAPTCHA

Affiliated Organizations & Regional Branches